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Can Sony claim to have achieved another hit? Following the success of the hit anime Demon Slayer: Infinity Castle, which grossed more than $600 million globally, Chainsaw Man – The Movie: Reze Arc has officially crossed the $100 million milestone internationally, hitting a global total of over $108 million this weekend. The film beat out Black Phone 2 (almost $13 million) in its second week in cinemas, as well as the music documentary Springsteen: Deliver Me From Nowhere starring actor Jeremy Allen White ($9 million).

Strong American and Global Results

The work of director Tatsuya Yoshihara, the feature is a immediate sequel of Chainsaw Man’s first season. It grossed over $18 million domestically after a strong $5.2M Saturday box office and $4.5 million Sunday take. Internationally, the produced by MAPPA film added $14.7M across 46 international territories, pushing its worldwide total to $60.4 million under Sony ($43.1 million international, $18.2 million in the U.S.). Sony has yet to announce its official box office total.

Parallels to Previous Blockbuster Anime Movies

Specialist agency a leading anime marketing group previously spoke, comparing the film’s projected performance to the popular film Jujutsu Kaisen 0, which earned $34M in the North America in the year 2022 and debuted with a nearly identical $18 million stateside. The new film's debut weekend matches that marker, while its $108 million global gross currently tracks a bit short of that movie's $166.6 million final run. Even if it doesn't seem possible Chainsaw Man – The Movie: Reze Arc will earn the numbers of smash success Demon Slayer: Infinity Castle, nonetheless, it is a major victory for the distributor.

Fan Engagement Strategies Boost Performance

Sony and its subsidiary the anime streaming service Crunchyroll have successfully utilized community involvement to boost their supremacy at the cinema for anime films. This film's advertising push kicked off at the Los Angeles Anime Expo in summer with a discussion featuring MAPPA, special events, and Pochita photo ops, and later included a significant involvement at New York Comic Con featuring exclusive clips, audience giveaways, and further MAPPA discussions. Moreover, organizers held an special preview for fans for the public and content creators as well after the final day of the gathering.

Future Prospects

This year marks a major time for anime, and for the company, which has another animated movie releasing in 2025 in the upcoming Jujutsu Kaisen: Execution in November.